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July 13, 2009

Minneapolis Agencies Team Up to Attract Ad Talent

By STUART ELLIOTT
Published: July 12, 2009 New York Times

Many of the best-known agencies in Minnesota are rewriting a line uttered by the self-help guru Stuart Smalley — a k a their new United States senator, Al Franken — and declaring, “We’re good enough, we’re smart enough, and doggone it, people ought to like us.”
The agencies are setting aside their usual rivalries to join forces for the promotion of the state’s biggest city, Minneapolis, as a place for anyone in advertising to work and live. The centerpiece of the effort — to be called MinneADpolis, the City of Advertising — is a Web site scheduled to start this week (minneadpolis.com).

http://www.nytimes.com/2009/07/13/business/media/13adcol.html?_r=2&scp=1&sq=Modern%20Climate&st=cse
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