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February 01, 2010

Executive Vice President, Client Services Added to Modern Climate Team

Modern Climate is proud to announce Brant Haenel has recently joined our team as Executive Vice President, Client Services. Brant comes to us from Carmichael Lynch, where he was also an Account Director.

"Now is the time of the individual revolution—connection at the mass level can no longer be excused as the starting point. Where other agencies can struggle with this notion, I believe Modern Climate is uniquely positioned to foster relevant consumer connections that ultimately drive business. I’m really excited to join this team." – Brant Haenel

Leading the Client Services group at Modern Climate, Brant continues his 15+ year career and quest to foster genuine customer connection to drive business results.

Blurring the definition of ‘traditional account guy,’ Brant has led watershed digital projects and developed CRM foundations for notable national accounts.

Most recently Brant was Account Director at Carmichael Lynch setting the strategic foundation for Subaru of America, helping the brand achieve MediaPost’s Automotive Marketer of the Year and nearly doubling market share in just over one year. Prior to his work with Subaru, Brant led the Porsche Cars of North America business at Carmichael Lynch and the BMW interactive business at Fallon, most notably bmwusa.com and bmwfilms.com.

Other brand experience includes: Porsche Financial Services, BMW Financial Services, BMW Motorcycles, Buell Motorcycles, Firstar Bank, Nunn-Bush, Amity/Rolfs, National Marine Manufacturer’s Association, and The Milwaukee Ballet.

We are pleased to have Brant on board and look forward to a prosperous future with him.

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